I am very experienced planning and executing large scale public events. From street fairs to sales conferences, I believe the power of in-person engagement pays off in spades, particularly for arts and entertainment brands.
World Pride 2019. I worked with StubHub, a corporate partner, to expand our booth and budget.
Promotional performance for Kiss Me, Kate in Shubert Alley 2019. I coordinated all logistics with the production team and union performers.
BroadwayCon at the Jacob K. Javits Center, January 2018. I planned and executed our 3-day booth activation, plus additional panel events with artists.
I’ve also attended national sales conferences including NTA, ABA, and SYTA. Between rapid-fire business meetings, I work with partners like Broadway.com and NYC & Company to represent Broadway and New York City’s tourism industry.
A “booth takeover” I coordinated for Caroline, or Change in partnership with Broadway.com at the ABA Marketplace Conference in Omaha, NE—complete with bubble machine!
Madeline Hurley 